Tag Archives: order

Tasting order and wine scores

It is well known that your perception of a wine is affected by what was tasted immediately beforehand. This is similar to how other senses behave. If, for example, you sit in the dark for several minutes and then expose yourself … Continue reading

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Order effects, and linguistic fluency

I thought that subject line would get your attention 🙂 In you have an hour or so to spare, take a look at this lecture by Antonia Mantonakis entitled “Does a wine’s name influence consumer taste perception?”  It also covers other influences … Continue reading

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